Market & category
Size, trends and the real opportunity for your products in the US and Canada.
Services · Market Research
Know the market before you ship a single pallet.
With more than a decade in the US market, we know that when market research is needed, even the smallest details matter. That’s why every study is custom built for your products and your business goals.
What we analyse
Nothing left off the table.
Our research answers one question: how to succeed by importing the right product, with the right packaging, at the right price.
Competition
Who you’re up against on shelf and on menus, how they’re positioned and priced.
Customers
Who buys your category, through which channels, and what they expect from an Italian brand.
Pricing
A price that works for every step of the chain — importer, distributor, retailer and consumer.
Product & packaging
Which items to lead with and how packaging should adapt for American buyers.
Import regulations
The rules that apply to your products before they can be imported and sold.
Logistics
How your products should travel, clear and be stored to reach buyers efficiently.
Partners & customers
The distribution partners and first customers best suited to your brand.
Why it matters
Research that leads straight to sales.
Before any company can grow its business, it needs to understand the market, the competition, the product and the customer. Our research doesn’t stop at data: it identifies the import route, the logistics, the distribution partners and, eventually, the customers.
And because our Sales department works with the same buyers every day, the recommendations you receive are grounded in what actually sells.
See how we sellThinking about the US market?
Start with a conversation about your products and your goals.